Case Study: University
of South Florida (USF)
See how USF made
printing more accessible and affordable for students
Ricoh Provides Student Printing Services to
Reduce Bottlenecks
ABOUT THE CUSTOMER
As its enrollment approaches 50,000, USF is
committed to serving the needs of every student. Its IT team collaborated with
USF student government and Ricoh representatives to overhaul print services at
every print location, for every student. The goal was to make printing more
accessible for students and more affordable for the university.
CHALLENGE
The serpentine lines formed early in the day.
Beginning at the sign-in desk and stretching past the dozens of personal
workstations and out through the door, students grew frustrated as they waited
in the student center to print assignments, notes and other important school
documents.
“They could have saved time by printing
elsewhere on campus,” said Craig Woolley, Assistant Vice President: Information
Technology, USF. “The student center averaged about six million prints every
year. Even though there are about 20 other print locations across campus, they
only averaged about 1.5 million prints combined. Students didn’t want to pay
for printing services.”
With a growing disconnect between the
IT-managed pay-for-print labs and the labs run by the student government
organization, the university needed to consolidate efforts to give students
easier printing access without sacrificing student funds or IT budgets.
The primary student-managed campus print center
was in a prominent building that served as a hub for everyday student
activities. Since each student was allocated 40 pages per day free of charge at
this location, it was usually overcrowded. Students seeking to save money were
willing to stand in lines for free printing instead of paying a nominal fee to
print at a nearby print location.
“The long lines at the popular print center
were becoming a disturbance for other groups on campus,” said Eric Pergola,
Technology & Systems Manager: Information Technology, USF. “The students
waiting in line for upwards of an hour to print weren’t too happy either. With
limited print services, students had few choices but to wait in line.”
When students arrived, they showed their
student ID to the helpdesk. The employee would manually search for the
student’s name in a large database. It was a cumbersome process. It also
offered minimal accountability for employees and students, with many students
granted additional free prints by friends working the desk.
Three different IT divisions managed the
coin-operated print labs across campus. Instead of working together, however,
the two entities battled for the same customers.
Each group was responsible for providing their
own printers, toners, paper and other supplies. IT representatives wanted to
collaborate with student government officers to implement a centralized
solution. An analysis was conducted on the labs managed by student government.
With an abundance of inefficient processes and desktop printers, the print labs
were very expensive to operate
SOLUTION
The best partnerships evolve over time. For
more than 25 years, Ricoh provided copiers and printers for USF. Then, in a
discussion with a key decision-maker of the IT team, Ricoh was asked to conduct
an analysis of the on-campus print centers. The IT team believed that the free
print services offered by the student-run print centers were too expensive to
maintain.
“We needed to improve our relationship with the
student government organization,” said Pergola. “Ricoh representatives helped
spearhead change by showing us exactly where our bottlenecks were, and more
importantly, by offering suggestions to minimize them.”
IT wanted to curb excess free printing while
expanding free print services to the other print labs, including the current
coin-only devices managed by multiple IT teams.
Ricoh standardized all print devices. With the
first installation, 17 Ricoh copiers, printers and MFPs were added to the
fleet. An additional 15 devices were added in a separate installation. Each
device offered new capabilities, including scan-to-email — which allowed users
to send documents to any email inbox at no cost in only moments.
Since 2002, the university used Pharos Systems
software to monitor and assign chargebacks for printer use in selected areas.
For the new Ricoh devices, a single print driver was configured to work with an
updated version of the Pharos Systems software implemented by the university.
With the chargeback system in place, enrolled students are allotted $2.50 worth
of free prints daily. Additional prints cost $0.11 for black-and-white prints
and $0.22 for color prints.
The new devices include user authentication
integrated with the student ID system. Now, users swipe a student ID card to
access printer and copier capabilities. All the jobs are managed in a single
queue on the single server. Users only have access to their jobs. The
authentication features provide added security by restricting unauthorized
access to print output. It simplifies the print process and offers more
protection for students printing sensitive information or unwilling to
potentially share documents with other students.
“The new single server system also simplifies
printing for students on the move,” said Woolley. “Students can print to any of
the devices across the 20 print locations if they have a wireless connection.
The job is stored until released by the student at the copier or printer of
their choice.”
RESULTS
The lines have dissipated. In many cases,
they’ve been replaced with smiles from students able to print important
documents quickly without missing class or deadlines while waiting in line. As
a result, more students are more willing to print on campus. In fact, students
are printing about 2.5 million more document pages — up to 10 million annually.
By working together to analyze the problem and
agree on a solution, USF IT, USF student government leaders and Ricoh were able
to implement a print system that benefits everybody. Print services are more
evenly distributed across campus. Students still receive affordable printing,
but with more convenience. Plus, the university can use the new financial
resources for other projects to help students.
When students exceed their allocation of free
prints, they can choose to use their Bull Bucks student ID cards for additional
prints at a low cost. Because the allocation is set high, students don’t have
to worry regularly about incurring excessive print charges.
They can worry less about time constraints,
too. Students can go to any print location and print or copy documents in a
matter of moments. They can even begin the print process from their dorm room,
computer lab or from any device with wireless access. Plus, they can take
advantage of around-the-clock printing at some locations to print when most
convenient.
“The revamped print services are favorable for
the university, too,” said Woolley. “We have fewer devices to manage. They’re
also easier to monitor, because they’re standardized. The new devices eliminate
the need for release stations, which saves space in the print centers.
With the transition to new technology and fixed
toner and ink costs for all Ricoh devices in the fleet, the university has
reduced price per page costs. Ricoh also offers maintenance services when
issues arise, so the devices are operational when needed most. Coupled with the
increase in revenue from the students’ daily print allowance, the university
has been able to help fund other programs for the IT department and student
government.
Other universities have taken notice. Two
nearby colleges using Pharos for chargebacks have contemplated a similar
centralized pay-for-print network on their campuses.
Scripted by:-
Nandini Ramesh
Marketing Manager
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